Separate creator cost from editing and revision cost
Creator fees and editing costs are different line items that often get blurred together. Separating them shows where your production budget actually goes.
Two different jobs, two different costs
A creator films authentic footage. An editor turns that footage into a paced, captioned ad, often in several variations. Some creators edit, some do not, and editing is frequently where time and revisions pile up.
Blending the two into one number hides which step is your real drag.
Split the line items
In the calculator, enter your cost per creator video separately from your editing hours and editor rate. The estimate then shows creator cost and editing cost as distinct categories, and flags which one is your largest.
Common questions
Do UGC creators include editing?
Which costs more, the creator or the editing?
Keep estimating
Find the workflow creating the most manual drag
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